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For your reference, we have included the original job posting below.
Assistant Director of Marketing
Job Number:
41379267
Company Name:
Entertainment Industry Employer
Job Location:
Baton Rouge, LA US
Job Categories:
Clerical & Administrative Arts, Entertainment & Gaming
Assistant Director of Marketing
The Assistant Director of Marketing will be a highly-organized and creative professional with a passion for college sports and the marketing and promotion of events. The individual will work to encourage and improve attendance at our University athletic events. This person must be creative, well-organized, a strong multi-tasker, and possess strong interpersonal skills.
Essential Duties and Responsibilities:
-Develop and implement strategic initiatives to increase attendance and revenue at our University women's athletic events.
-Develop and execute plan to market and distribute tickets to community organizations.
-Serve as liaison to Social Media Director to execute social media initiatives.
-Create new and innovative ways to communicate with fans through social media channels.
-Help supervise a staff of eight graduate assistants/interns.
-Work with internal publications team to coordinate printing of schedule cards, posters, ticket brochures and other promotional pieces.
-Work with internal and external groups to create video content inside the Assembly Center and for the web.
-Coordinate the scheduling and placement of media buys including newspaper, TV, radio, internet and billboard advertising.
-Other duties as assigned by Director of Marketing
